Mental Models for Search

Jakob Nielsen writes:

Summary:
Users now have precise expectations for the behavior of search. Designs that invoke this mental model but work differently are confusing.

Search is such a prominent part of the Web user experience that users have developed a firm mental model for how it’s supposed to work. Users expect search to have three components:

  • A box where they can type words
  • A button labeled “search” that they click to run the search
  • A list of top results that’s linear, prioritized, and appears on a new page — the search engine results page (SERP)

via Lorcan Dempsey

Some rules I like: when going to do search, do it according to convention (including ranking). When doing more, don’t try to use a search interface.